Lead Game Product Manager

EA - Industrial Toys

Pasadena, CA, USA Remote

Full time

Aug 19

This job is no longer accepting applications.

Remote Work Option:Yes

Requisition Number:165353

Date Opened:2021-04-09

Electronic Arts Inc. is a leading global interactive entertainment software company. EA delivers games, content and online services for Internet-connected consoles, personal computers, mobile phones and tablets.

Industrial Toys, creators of Midnight Star and Midnight Star: Renegade, has taken on their next mission of creating the newest FPS title for mobile: Battlefield. Building on hard-won knowledge as an indie studio, we've joined forces with EA to work towards our vision of what it means to be "Mobile To The Core!" If you're interested in creating new experiences to reach mobile players around the world, join up today!

Our team culture is collaborative and we expect everyone to think like game makers and approach development with a Player First perspective.

As the Lead Product Manager, you are intimately aware of game KPIs and possesses a deep understanding of the game design and economic systems that move metrics. In this role, you will be responsible for defining a product’s roadmap in collaboration with other key stakeholders by combining a deep understanding of our players, applying analytical rigor, merchandising stratagems and possessing executional excellence to create a market leading product.


  • Help define the long term vision of the game and feature roadmap. Prioritize a roadmap with parallel, often competing KPI impacting deliverables. Work with the Head of Product and cross functional leaders to hit aggressive targets to optimize lifetime value and engagement of players.
  • Manage and develop high caliber PM's.
  • Formulate product vision and create engaging merchandising strategies to develop opportunities for spend activation.
  • Wireframe and spec features, optimize core social mechanics and leverage virtual economies.
  • See system development through from concept to launch, from post launch analysis to ongoing optimization, to deliver best in class features that achieve KPI goals set by Product Team.
  • Model the games overall economy, while keeping in mind live service activation to ensure a fair and balanced economy with clear sinks and sources that allow for the control of inflation.
  • Operate your game as a business unit, responsible for revenue objectives that roll up into the P&L.
  • Conduct quantitative analyses of data to provide key insights into product performance and uncover opportunities for further engagement and monetization.
  • Leverage player feedback and game data to inform roadmap and feature design solutions. Use competitive market research to identify future opportunities and feature best practices. 


  • Previous work experience with free-to-play mobile games (3+ years preferred) throughout it’s lifecycle or comparable experience in consulting or finance.
  • Ability to make sense of large sets of data and metrics with a focus on data-informed decision making.
  • Ability to effectively balance the needs of technology, business, and user experience.
  • Aptitude and ability to manage a complex ecosystem with players in different life cycles and spend propensity.
  • Excellent verbal & written communication skills. Able to articulate the “why” instead of just the “how” and “what” to drive team-wide alignment on product vision.
  • Skill in proactively identifying risks and making changes to the plan when necessary with an appropriate sense of urgency.
  • Leadership to raise the quality bar, engaging and inspiring other product leads to deliver the best possible quality.
  • Bachelor's degree, MBA preferred


About EA

At Electronic Arts, we exist to Inspire the World to Play. We create extraordinary new game experiences for our millions of players everywhere by bringing together talented people that combine creativity, innovation, and passion. We know that our strength lies in the diversity of our people. We immerse our employees into an inclusive culture, and provide opportunities for learning and leading that allow them to do the most impactful and rewarding work of their careers.

We put our people first. We provide comprehensive benefit packages with a focus on health and wellbeing to support your needs and help you balance your career and personal life. We provide access to dynamic and collaborative work environments, opportunities to connect and contribute through our Employee Resource Groups, and support for a balanced life with paid time off and new parent leave, plus free video games and so much more!

Electronic Arts is an equal opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. Electronic Arts also makes workplace accommodations for qualified individuals with disabilities as required by applicable law.

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